What’s a surefire strategy to put your Shopify store under the spotlight in the increasingly crowded online marketplace? The answer is simple, yet powerful: Provide unique and customizable products.
Tailoring your offerings to specific customer needs has the double advantage of enhancing their shopping experience and boosting your sales. This Box Builder guide explains the finer points of how to add custom products in Shopify, from defining product options to integrating advanced product customizer apps.
How To Add Custom Products in Shopify: Understanding Shopify’s Product Options and Variants
Before explaining how to sprinkle your sales seasonings on Shopify products, it’s good to know how Shopify defines product options and variants.
Think of product options as the building blocks of customization, representing various product elements customers can personalize. That means choices like size, color, and material.
Variants are specific option combinations. For example, if you’re selling a T-shirt with size and color options, each size-color pairing is a variant. The benefit of product options and variants is streamlining inventory management and simplifying showcasing your diverse products.
Adding Custom Product Options in Shopify
Here’s how to add custom product options in Shopify:
- First, log in to your Shopify admin panel.
- Go to “Products” in the left menu.
- Now, choose the product you want to add custom options.
- Scroll to the “Variants” section, then click “Add variant.” Here, you can define custom options like size or color.
- Next, assign prices and manage inventory for each variant.
- Lastly, save your changes to update the product with custom options.
Once you know how to add custom products in Shopify, it’s easy to provide customers with additional options and a more personalized shopping experience. It’s a one-two combo that elevates their excitement and your sales potential.
Adding Advanced Product Options With a Product Customizer App
Do you want more advanced customization features for your Shopify store? If so, consider integrating a product customizer app.
This flexible feature provides comprehensive customization options beyond the built-in Shopify capabilities. Additionally, product customizer apps often have useful analytics and reporting tools, giving you valuable insights into customer preferences and behavior.
Here’s how to integrate a product customizer app:
- Explore the Shopify App Store for product customizer apps that match your store’s needs.
- Install the selected app through the Shopify App Store.
- Next, use the app’s interface to configure advanced customization settings, such as text fields, image uploads, or conditional logic for product options.
- Before making the customizer live, test its functionality to ensure a seamless user experience. Then, make necessary adjustments or improvements based on the results.
- Once satisfied with the setup, publish your products with advanced customization options.
By leveraging a product customizer app, you give customers an intuitive way to request tailored products and a reason to keep shopping at your Shopify store. Like they say, “If you build it, they will come!”
Master Custom Products in Shopify With Box Builder
Knowing how to add custom products in Shopify can make your store your customers’ go-to option when looking for an ecommerce business that caters to their diverse preferences. Whether using Shopify’s built-in options or integrating advanced customization through apps, the keys to the kingdom lie in understanding your audience and offering a seamless, personalized shopping journey.
Easily create customized bundles for your online store with Box Builder without limits on the number of bundles, products, or steps. Contact us today to learn more.
